At least two U.S. states and two European Union member states are investigating a breach at Alphabet Inc’s Google that may have exposed private profile data of at least 500,000 users to hundreds of external developers.
Leading internet search engine Google will acknowledge that it has made “mistakes” on privacy issues in testimony an executive of the Alphabet Inc unit will deliver to a U.S. Senate committee on Wednesday.
Europe’s new data privacy law has put a small army of tech firms that track people online in jeopardy and is strengthening the hand of giants such as Google and Facebook in the $200 billion digital advertising industry.
China’s market regulator said on Friday that after a meeting with online discounter Pinduoduo Inc the company agreed to step up vetting of the products listed on its platform amid reports of counterfeiting.
Facebook shares plummeted on Wednesday after executives said that profit margins would plummet for several years due to the costs of improving privacy safeguards and slowing usage in the biggest advertising markets.
Businesses engaged in online advertising are taking divergent approaches to a new European data protection law, with some shutting services to ensure compliance while others test the limits of what is allowed.