Amazon Fashion has launched five of its own private-label brands in Europe, but another 103 have already been introduced in the US by the web giant, although it denies claims it is competing with client brands.
Amazon chose denim for the theme of the event it held in Berlin from October 24 through 27, offering a playful festival experience to visitors as it seeks to boost its fashion credentials in the minds of consumers.
Sarah Miles is set to leave her post at Amazon Fashion to become the new chief executive officer of UK-based beauty retailer Feelunique. She will replace former CEO Joël Palix, who stepped down in February.
Cotton Incorporated has launched the 'Cotton Style House Collection' e-shop on Amazon, offering a range of cotton apparel from brands like Adidas, American Apparel, For Love & Lemons, J. Crew and Perry Ellis.