After unveiling an interactive light-based installation and gift vending machine at its Regent Street flagship store, Mulberry continues to embrace the digital generation with a series of tongue-in-cheek memes.
a host of inspirational women including actress Samira Wiley and journalist, activist and tastemaker Catt Sadler, are fronting a new, all-singing, all-dancing campaign from deodorant brand Secret, focusing on equal pay.
YNAP’s luxury e-tailers Net-A-Porter and Mr Porter have unveiled their Christmas marketing campaigns with a focus for the former on the “ultimate in party dressing” and the latter on the service proposition.
John Lewis has unveiled its Christmas ad with the big reveal of what has come to be the most anticipated UK festive campaign being less of a surprise this year given that Elton John’s involvement was flagged in advance.
The beauty giant is advocating the United Nations Standards of Conduct for Business to tackle discrimination against lesbian, gay, bi, trans and intersex (LGBTI) people, as part of its commitment to social progress.
Digital sneaker marketplace Goat will amplify its Black Friday sale by launching a series of augmented reality (AR) activations, offering customers the chance to win over 1,000 prizes and $10,000 in purchasing credit.