OG Kicks' London store debut will be in Carnaby

By

Nigel TAYLOR

Published
Apr 12, 2023

Resale sneaker retailer OG Kicks is set to open its first London store in May on the popular Foubert’s Place, in the Carnaby neighbourhood operated by giant landlord Shaftesbury Capital. 

Providing a wide range of limited-edition sold-out sneakers with an “easy buy, sell, trade experience”, it aims to become “London’s premier destination for sneakerheads and footwear fashion enthusiasts”.

Launched in 2016, founder Ryan Jackson now adds to his destination store in Brighton with the brand “now stronger than ever, thanks to its growing presence on social media and word-of-mouth within the sneaker community” post-Covid.

The new space measures 1,564 sq ft over two floors and is designed to “provide customers with an unparalleled shopping experience”. It features a sleek and modern interior “that showcases a wide range of after-market sneakers, combined with a friendly and knowledgeable team, and the opportunity to sell and trade in a safe environment”. The average price for a pair of shoes is £220.

Andrew Price, Executive Director at Shaftesbury Capital, said: “Offering a wide range of limited-edition sold-out sneakers as well as streetwear, the new store will be a great fit alongside the existing streetwear line up on Foubert’s Place including Adidas Originals, Size?, [the] NBA only UK shop and the forthcoming Hollister store.”