Givenchy chooses The Mentalist hero as face of their new men’s fragrance

By

Sarah Ahssen

Published
Oct 29, 2012

Givenchy has chosen Simon Baker as the ambassador of their new masculine fragrance. The Australian actor is known for his role in crime series ‘The Mentalist’. Simon Baker can also be found on the silver screen, with roles in The Devil Wears Prada, The Killer Inside Me and Margin Call.

"We fell in love with Simon’s charm and personality. His natural elegance is perfectly in line with the values and spirit of the label,” explains Thierry Maman, managing director of Parfums Givenchy.

The fragrance and the accompanying campaign will be unveiled in Spring 2013.